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Are you really in control of your dreams?
It’s been almost 2 weeks since I quit my corporate job and I can tell you, it feels GOOD. It feels incredible to have finally said ‘no’ to the things that didn’t make me happy and to have chosen to follow my heart. I still have 3 months to go (long notice period…), but I...
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I quit my job to follow my heart
Last week I quit my job. Why? Because I believe that following your heart and creating a rockin’ business that allows you to live life the way you want is a bit like learning a new language. While we all know it’s perfectly doable to sign up for a self-study course and...
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How to connect with your customers long before a sale is made
In last week’s post I explained that the key to getting your business noticed isn’t related to what you do – it’s related to WHY and HOW you do it. WHY do you do what you do? What’s your reason for being? I wrote that communicating what you believe in and what your...
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How to get your business noticed (and attract more customers)
I’ve got a confession to make. I love watching people – quite obsessively. Whenever I’m walking through London, taking the tube or sitting in a cafe, I love just observing other people’s behaviour. One of the things that always strikes me is how...
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"Chase your passion, not your pension"
Life's too short to feel miserable about work or do something you don't care about. Dig Mondays helps you to build an exciting, meaningful and profitable business around your talents and passions. A business that gives you personal and financial freedom so that you can live life on your own terms whilst using your skills to make a difference
About
Welcome! I’m Iris Louwerens and I’m on a mission to help people all around the world to start and grow fun, exciting and meaningful businesses built around their talents and passions. Businesses that give them personal and financial freedom, so they can live life on their own terms whilst using their skills to make a difference.
I believe each and every one of us has something special to give and it’s a shame that so many people have no clue what this is or how to tap into it. I’m dedicated to change this.
Through my blog and start-up courses, I help you to clear out the fog, so you can move forward with confidence and clarity.
I am here to make a difference to your entrepreneurial adventure.
Startup School (start a business from scratch)
Do you want to start a business, a business that allows you to live life on your own terms, but have no idea where to start? Perhaps you feel like you need to come up with that one bold, innovative and world-changing idea, and you’d rather not start until you do. Or maybe you have a vague idea, but don’t know how to turn this into a business that allows you to fire your boss.
A lot of people feel stuck before starting their entrepreneurial adventure. Starting from scratch is always hard, especially if you’ve always worked for someone else.
This course will give you clarity about what your unique talents and passions are, and how you can use these to build a meaningful, thriving and irrestistible business. It will reveal how you can successfully start a business and make a living without a boss. Hello, freedom.
Startup Marketing University (grow your own business)
Have you already started your own business? Do you believe your startup is based on a great business idea and are you super passionate about what you’re doing, but somehow it’s not paying off? Somehow people aren’t buying from you en masse? Do you feel like you’re missing a startup marketing trick?
It’s frustrating when you start a brand new business you truly believe in, yet somehow you seem to be the only one believing in what you do. Then again, when you tell people about your business they seem to love it. It’s confusing and can really mess up your motivation, vision and confidence.
This startup marketing mastery course will give your start-up a real boost by revealing how to position your business and sell your products or services more effectively. You will learn how to attract the right customers and convert leads to sales with more ease.
